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Looking to capitalise on new opportunities in the domestic market?

FIAL, the Department of Industry, Innovation and Science and ShopAbility present this exciting half day workshop that aims to educate businesses on how to access new supply channels and expand their customer base. This enables businesses to reduce risk and deliver growth.


This workshop runs over 4 hours and will cover the following topics:

  • Maximising business with current customers (improved customer and channel planning and execution)
  • Developing a strategic market diversification plan
  • Expanding on current customer base (new customers and channels)
Who Should Attend?

If you are a Food or Beverage manufacturer looking for opportunities to deliver growth to your business and reduce risk this is the workshop for you!

Benefits of Attending Workshop

Case studies and exercises focusing on your current business issues will be used to help you develop tangible, business specific strategies and initiatives.

"A lot of the content that was being taught I had to learn through trial and error and having this knowledge in advance would have been very helpful."

The workshops will be delivered by ShopAbility, a team of FMCG senior executives with previous and current industry experience. They have intimate knowledge of the trading challenges that SME’s are presently exposed to, as well as the history behind many of the issues confronting the industry today.

The workshops are being delivered in partnership with the Department of Industry, Innovation and Science.