The Food and Agribusiness Growth Centre, trading as FIAL, is pleased to invite Australian food and beverage suppliers to join us on an exclusive in-market retail study tour in Vietnam, including a one-to-one business matching event with buyers from Vietnam and a visit to the Food & Hotel Vietnam trade show in Ho Chi Minh City.
This is a unique opportunity to gain crucial market intelligence, network with retailers and fellow Australian businesses and to meet one-to-one with buyers to accelerate your journey in entering the Vietnamese market. You will be able to showcase your products, meet key in-market experts and with the scope to build invaluable relationships.
This exclusive in-market study tour, available to FIAL’s Australian Food & Beverage Catalogue suppliers only, follows on from the Virtual Meet the Buyer Vietnam sessions held in August, with a focus both on market entry and new distribution.
About the Vietnam Opportunity
With a population over 96 million, Vietnam is one of Australia’s fastest-growing trade markets with an average growth of 11.9 per cent annually. In 2021 Financial Vietnam ranked 6th for Australian food and agribusiness exports, with the market now valued at $2.4 billion+.
An expanding middle-class, high GDP growth, rising disposable income, and growing food safety makes Vietnam an increasingly important market for Australian food exporters. Vietnam has been a strong growth market for Australian food and beverage exports, with a compound annual growth rate of 15.3 per cent over the last ten years.
Vietnamese consumers are willing to pay a premium for Australian food products, due to the reputation of Australia for being a source of high-quality products that meet stringent safety standards. The tremendous growth of modern retail outlets and improved cold chain infrastructure is creating significant on-going opportunities for manufacturers of a broader range of products.
About the Tour
- A one-to-one business matching opportunity with buyers from various channels including supermarkets, department stores, and distributors in Vietnam (mini exhibition format).* This includes stock consolidation on behalf of FIAL. Product samples will be sent via airfreight to Vietnam, included in the cost to visit market.
- Visitor tickets to Food & Hotel Vietnam on Wednesday, 7th December 2022.
- A guided shuttle bus tour to high-end retail outlets and markets to view competitor products, experience the local Vietnamese shopping experience, designed to educate and prepare you for market entry.
- Presentations from in-market experts to learn market insights, opportunities, challenges, food and drink distribution, and trends.
This tour is designed for Australian food and beverage companies interested in gaining market intelligence, discovering in-market trends, and export diversification into Vietnam. With a trade show format and the opportunity to showcase product samples, this is your chance to meet face-to-face and put your best foot forward.
The tour includes:
Cost:
$2,199 including GST fee applies. A $1,000 including GST deposit applies and fully refundable if no meetings are secured with at least three buyers.
Registration
You must be an export-ready Australian food and beverage company and registered on FIAL’s Australian Food & Beverage Catalogue (AFBC) platform to be eligible to participate in this event and future market events hosted by FIAL.
Your business and products must be Vietnam export-ready and meet market access requirements and customs regulations. To express your interest in attending the event, you need to log into your AFBC account, click on the EVENTS tab, and select JOIN on the Vietnam event.
Upon registration, your details will be sent to the relevant buyers for review, and you will be notified as to whether you have been successful in securing an appointment.
For new businesses set up your profile here.
*Please note that completing an Expression of Interest (EOI) does not guarantee one-to-one meetings with buyers - selection will be at the discretion of the buyers. Successful applicants will visit Vietnam as a group of emerging exporters from across Australia.
Event host:
Special Conditions
- Meetings are set at the buyer’s request. Suppliers are not guaranteed a meeting. Suppliers must be available to accept meetings at the times scheduled by FIAL
- Registration requires a deposit amount with full payment required once confirmed by FIAL
- Cancellation must be communicated to FIAL in writing no less than 30 days prior to the event (Thursday, 3rd November 2022), otherwise your fee will be non-refundable
- Only export ready Australian food companies with a finished food and beverage product will be considered. Note: Event dates and travel restrictions can change at any time due to ongoing COVID-19 impact. FIAL reserves the right to cancel or postpone events based on health advice
- Suppliers must be export-ready with a profile on FIAL's Australian Food & Beverage Catalogue (AFBC)
- FIAL reserves the right to change the agenda, speakers and one-on-one meeting schedule. FIAL reserves the right to cancel or change the date of the event.
Terms and Conditions
- This event is tailored towards companies within the Australia’s Food and Agribusiness industry and meeting places will be prioritised for companies within the industry with a product.
- Food Innovation Australia Ltd (FIAL) reserves the right to change the agenda, speakers and representatives at any given time.
- You may be invited from time to time, by e-mail or telephone, to take part in surveys and case-studies. These surveys and case-studies may contain information about this event or other Food Innovation Australia activities you may have participated in. We reserve the right to exclude participants who provide false or misleading answers. We reserve the copyright for all survey content.
- FIAL reserves the right to cancel/change the event itself and/or speakers, guests, agendas, presenters without prior notice. Full refunds will be provided for events where fees were charged. FIAL and its partners bear no responsibility for any travel costs incurred by participants associated as a result of cancellation/changes to the event.
For further information, please contact:
Rod Arenas - GM Commercial
Email: rod.arenas@fial.com.au
Amber Keep – Project Officer
Email: amber.keep@fial.com.au
Sharing Knowledge
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Building Capability
We design and deliver industry-led workshops to equip food and agribusinesses with the capabilities and skills to capitalise on growth opportunities.
Creating Connections
We connect food and agribusinesses with the research expertise, funding and export markets needed to harness opportunities.
